Ye Htet Aung
Digital Marketing Manager
Digital Marketing Expert with extensive experience in crafting and executing data-driven strategies. Specialized in campaign optimization, performance marketing, and delivering measurable results across multiple platforms.
Digital Marketing Services
Search Engine Optimization (SEO)
Improve your website's visibility in search engines like Google. Implementing proven SEO strategies to increase organic traffic and rankings.
Pay-Per-Click (PPC) Advertising
Strategic PPC campaign management across Google Ads and social platforms. Maximizing ROI through data-driven optimization.
Social Media Marketing & Management
Comprehensive social media strategy development and execution. Building engaged communities and driving meaningful interactions.
Content Marketing
Creating and distributing valuable, relevant content to attract and retain customers. Developing content strategies that resonate with target audiences.
Email Marketing
Designing and implementing effective email campaigns. Segmentation, automation, and personalization to drive engagement and conversions.
Affiliate Marketing
Building and managing successful affiliate programs. Partner recruitment, relationship management, and performance optimization.
Conversion Rate Optimization (CRO)
Data-driven optimization of conversion funnels. A/B testing, user experience improvements, and conversion path analysis.
Online Reputation Management
Proactive management of brand reputation online. Review monitoring, crisis management, and brand sentiment improvement.
Skills & Expertise
Digital Marketing Strategy
Developing comprehensive digital marketing strategies aligned with business objectives
Paid Advertising (PPC)
Managing and optimizing paid campaigns across multiple platforms
SEM (Search Engine Marketing)
Implementing effective search marketing campaigns
Analytics & Reporting
Data analysis and creating actionable insights
Social Media Management
Strategic social media planning and community management
Campaign Optimization
Continuous improvement of campaign performance
Budget Management
Efficient allocation and management of marketing budgets
Performance Marketing
Results-driven marketing focused on key metrics
Work Experience
Digital Marketing Manager
Starcom Digital (Myanmar)
May 2022 - Nov 2023
Leading strategic digital marketing initiatives, managing multi-channel campaigns, and optimizing performance across platforms. Responsible for team management, client relationships, and achieving KPIs.
Key Achievements:
- Increased client ROI by 45% through strategic campaign optimization
- Led a team of 5 digital marketing specialists
- Implemented new tracking and reporting systems
- Managed budgets exceeding $500,000 annually
Senior Operation Manager
Humology
Nov 2019 - Mar 2022
Managed team deliverables, established optimization approaches, and ensured high standards of campaign performance. Oversaw daily operations and team coordination.
Key Achievements:
- Streamlined operational processes reducing turnaround time by 30%
- Developed and implemented new campaign strategies
- Improved client satisfaction scores by 40%
- Successfully managed 20+ concurrent projects
Senior Digital Media Buyer / Planner
Passion Point Media Ltd
Jul 2017 - Apr 2019
Developed media strategies, managed client relationships, and executed multi-platform advertising campaigns. Focused on performance optimization and ROI improvement.
Key Achievements:
- Achieved 150% ROI improvement for key clients
- Managed digital media budgets of $300,000+
- Introduced new targeting strategies
- Developed automated reporting systems
Digital Marketing Specialist
City Mart Holding.ltd
Feb 2016 - May 2017
Managed digital marketing strategies to enhance brand visibility, optimize campaigns, and grow audience engagement across multiple online platforms.
Key Achievements:
- Increased social media engagement by 200%
- Implemented successful email marketing campaigns
- Improved website traffic by 75%
- Established digital marketing best practices
Education & Certifications
Bachelor's Degree
Dagon University
Major: Physics
Degree: B.Sc
GPA: 8
Graduation Year: 2012
Achievements:
- Graduated with honors
- Member of Physics Society
- Participated in research projects
- Academic excellence award recipient
Professional Certifications
Google Ads - Measurement Certification
Issuer: Google
Advanced measurement and analytics in Google Ads
2024
Google Ads Apps Certification
Issuer: Google
Mobile app advertising and promotion strategies
2024
Display & Video 360 Certification
Issuer: Google
Programmatic advertising and campaign management
2024
Campaign Manager 360 Certification
Issuer: Google
Advanced campaign management and optimization
2024
AI-Powered Performance Ads
Issuer: Google
AI and machine learning in advertising optimization
2024
Get In Touch
Based in Chiang Mai, Thailand. Open to new opportunities and collaborations.
Contact Information
Location
Chiang Mai, Thailand
Phone
+66 (0) 941-567-809
info@yehtet.com